Matcha has gained popularity as a trend in coffee shops and tea houses and is usually offered as Matcha Tea, Matcha Lattes, Matcha Frappuccinos, Matcha Bubble Tea, etc. But not all Matcha is the same! More widely used is the lower-quality culinary grade matcha vs the higher-quality organic ceremonial Matcha usually reserved for traditional Japanese tea ceremonies.
Hailing from East Asia, Matcha is the powdered green tea leaves from the Camellia sinensis plant. In China, it was used medicinally well over 800 years ago, while later in Japan it was used in meditative spiritual tea ceremonies. It has only recently become widely known as an antioxidant rich superfood with many health promoting benefits including mental concentration, emotional stability, and physical well being.
What differentiates ceremonial organic Matcha from other green teas is that it is a whole food superfood that truly touches every aspect of the body. Ceremonial grade Matcha powder contains 10x more antioxidants and nutrients compared to traditional green tea. The harvesting region, shade growing, plant color, nutritional analysis and even storage all affect the quality and taste. Before the plants mature and are ready for harvest, they are shaded in order to elevate the levels of theanine and caffeine. This contributes to a more nutrient dense and sweet tasting powder.
The Got Matcha Difference
High in Theanine
Got Matcha's organic ceremonial Matcha powder contains 50-100% more Theanine than most other matcha on the market today! Theanine is Matcha’s most important nutrient…the higher the Theanine content the sweeter, greener and more nutrient-dense the Matcha. L-Theanine is an amazing amino acid which stimulates the brain and helps with mental clarity, stress management and the gradual release of the alkaline caffeine in Matcha.
Good quality Matcha should be a vivid electric green, rather than pale green or yellow. Got Matcha's high-Theanine ceremonial Matcha tastes pleasantly sweet and creamy rather than bitter and dry. Lower-quality Matcha will taste bitter and astringent.
Matcha can only truly be called ceremonial if it has been shade grown for at least 3-4 weeks, which is the process where the nutrients, antioxidants, color, flavor and potency becomes richer and more potent.
Ceremonial Matcha Benefits
- Heightens the concentration
- Provides increased mental clarity and focus
- One of the most powerful adaptogens on the planet
- 10x more potent in antioxidants and nutrients compared to traditional steeped green tea latte
- Reduces stress and anxiety
- Provides sustained energy for 3 to 6 hours
- Helps with weight management
- Alkalizes the body
Got Matcha is sourced from plants grown in Japan on organic volcanic soil found in a special area in Kagoshima. Unfortunately, most Matcha on the market comes from a variety of sources without any standardization or quality control.
Got Matcha's farmer is highly respected by neighboring farmers for his expertise, knowledge and experiences in quality organic farming. He even makes his own natural organic fertilizer.
Every batch of Matcha that is harvested for Got Matcha has been tested to ensure there are no toxins such as lead and arsenic. Many other Matcha manufacturers do not test their products due to the high cost.
Matcha looses potency if it is ground right after harvesting and then stored for months. Got Matcha delivers fresh ground Matcha as opposed to Matcha stored in aluminum tins or bags like many companies.
Got Matcha uses vacuum-packed bags in a refrigerated storage room with a controlled temperature for a minimum of 1 year and then grinds fresh to order. This ensures the tea is properly aged, like fine wine. Aged Matcha has the most fresh delicious flavor unique to this process.